How We Helped Boys Get Sad Too Increase Revenue By 86% In 6 Months.
91.7%
Decrease In CPA
75.6%
Increase In FB Rev
82%
Increase Returning Customers
Their Goal:
To ambitiously scale their ad spend whilst maintaining CPA, increase revenue and the lifetime value of their customer base.
The Problem:
Struggling to scale their Facebook, Snapchat & TikTok Ads because of the lack of ad creatives, UGCs and the owner of the business wearing all the hats inside the business.
The Solution:
We restructured their entire account, and got to work on optimising creatives and clearing out some old creatives that weren’t performing.
We then focused on creating UGC ad creatives, ad copy to get the prospect emotionally engaged and congruent messaging across the different ad platforms to drive consistent and profitable sales while allowing the owner to focus on other aspects of the business.
The Results:
What’s happened since the 1st May 2021.
Blended ROAS of 4.41x.
72% increase in Orders.
12% increase in AOV.
About The Client
Boys Get Sad Too is not just a clothing brand. It is a community of like-minded people who want to see a positive change in the world. They are official supporters of CALM (The Campaign Against Living Miserably) charity who donate 10% of their profits, and they actively work to try and raise awareness for the struggles that men face.
Headquarters
London
Industry
Fashion & Apparel
Services Provided
- Google Ads
- Dynamic Remarketing
- Google Shopping
- Conversion Rate Optimisation
- Facebook Ads
- Pinterest Ads
