The latest social media platform of choice for marketers worldwide is TikTok. The obvious explanation for this is that TikTok has undeniable advertising potential.
Advertising on TikTok has produced amazing results for less money than on more established platforms like Facebook and Google.
However, because it functions differently from these latter platforms, many brands have partnered with a TikTok ad agency to manage their ad campaign.
Rozee Digital is a TikTok advertising agency that can manage the A-Z of your campaigns. We don’t just create ads. We understand your business’s goals and tone and ensure that what we produce can be a great asset to your business.
Learn more about our unique TikTok ad approach as you scroll down below.
Is Advertising On Tiktok Necessary?
TikTok surpassed Google and Facebook as the most popular online website in 2021.
Despite being initially well-known for its lip-syncing and dance-off videos, TikTok has also developed an excellent digital marketing platform for companies to interact with customers and increase brand awareness.
Numerous companies have found great success thanks to the app. Likewise, you can.
You cannot ignore the influence and possibilities of TikTok if you are in the marketing industry. You can join other brands on TikTok to engage your community with various TikTok commercials and viral trends.
TikTok is a popular app, so companies not on it are losing a lot of business. These are the top reasons why marketers should consider advertising on TikTok.
It's Not Just For Gen Z
Many stories you read about TikTok are focused on its teen users and how it negatively indoctrinates them. In reality, the empirical data reveals something that might surprise you if you want to promote on TikTok.
Although Generation Z accounts for most TikTok users (41% vs 32.5% for users aged 10 to 19), it is far from an overwhelming majority. This makes it a feasible alternative for a wide range of products because nearly two-thirds of consumers are from various age groups.
Therefore, if you quickly discounted TikTok because the customers are too young to be interested in your product, this fact may be a sign for you to reconsider.
TikTok Advertising Is Affordable
TikTok ads don’t require a big budget because the platform caters to unprocessed, unfiltered videos generated on mobile devices. Since TikTok depends on real, unpolished films, good content may be created without pricey camera equipment.
Because it blends in with the other videos on their stream, user-generated content (UGC) from your customer community on your ecommerce brand’s TikTok helps increase the number of people who see your videos.
Great For Influencer Marketing
Working with TikTok producers is a great form of influencer marketing that enables you to market your business through content that, behind Instagram and Facebook ads, has the greatest potential reach.
Content creators that use TikTok to promote their thoughts, recipes, families, dancing movements, and other elements of their daily life include influencers, celebrities, bloggers, and athletes.
On TikTok, however, the goal is to share events as they are, unlike Instagram, which heavily edits and uses professional studio lighting, makeup, and camera work. As a result, the content is more relatable and real.
Through TikTok, several influencers have been found, such as Charli D’aMelio and Addison Rae, who have amassed tens of millions of followers in the past year and established numerous commercial relationships relatively early in their careers.
Create Content That Attracts The Right Audience
TikTok is the ideal platform for showcasing your ideas and getting noticed for being unique. Engage in content creation that inspires debate and conversation.
The TikTok user’s excitement will enthrall you for your content if you can start a trend.
Additionally, the more they relate to the subject of your advertisement, the more publicity you will receive.
4 Things That Make Us Different As A TikTok Ads Agency
As a TikTok ad agency, Rozee Digital has access to a huge TikTok influencer network to produce unique UGC content at scale while ensuring the graphics meet the requirements of your target audience.
Rigorous Research
We manage TikTok Ads accounts for businesses of all sizes. With our diligent research and planning, we regularly exceed client KPIs and targets.
Performance-Focused
Work with a performance-driven UGC Agency that talks less and delivers more
Results Focused
We maximise the results of every PPC channel you use in conjunction with conversion rate optimisation & landing pages to drive revenue.
Creativity That Sells
Our creators and editors are trained to build UGC ads that take customers from cold to purchasers
A TikTok Ads Agency Is Always A Good Idea
Since day one, we at Rozee Digital have known how to approach TikTok.
Be confident that your brand is in good hands because our TikTok marketing company has extensive knowledge of the platform’s paid and organic advertising options and the organic social side of things.
To get the most out of your marketing initiatives, we understand the entire picture, including the ad funnel, content and creatives, influencer management, audience targeting, narratives, and brand positioning.
Creativity Is Critical For Success On TikTok
Creating an ad creative for TikTok all comes down to testing, testing, and more testing.
With Rozee Digital, we discard creative that doesn’t convert and produce more of what does. This is why we only provide UGC-forward, high-impact video assets tailored for each stage of the customer journey on TikTok rather than depending on slow-moving and expensive creative firms.
Conclusion
As you see, utilising TikTok allows businesses to reach a wider audience on a budget. However, getting views from the platform is not easy–you need to be creative and choose the right TikTok influencer to get the viewers’ attention.
This is why you need a professional like Rozee Digital.
We’ve scaled the TikTok ads campaign of numerous reputable firms with success. Through the information we have gained from thousands of variations of creative assets, Rozee Digital experts assist you in creating a successful TikTok channel.
If you have further questions, get in touch with us, and we’ll be happy to discuss them.
FAQs
Can TikTok ads drive more sales?
TikTok is one of the best media platforms to showcase your ads and generate greater results, whether you’re looking at conversions as purchases (for e-commerce brands or DTC brands) or app installs. At Rozee Digital, we have assisted numerous businesses in scaling their TikTok advertisements and managing campaigns with a strong ROAS.
How much does a TikTok Ads Agency charge?
Each TikTok company adopts a price plan that best suits its services. While some agencies offer a fixed monthly project-based cost, others base their fees on performance or hourly rates.
Why not give us a call so we can discuss your project and talk about the cost after?
How do I find the best TikTok Ads Agency?
PPC experts will say that it is one of the most effective digital marketing services.
According to research, search PPC is the most popular online marketing, with up to 20% of respondents saying it has the best return on investment of any digital marketing strategy.
If you’re eager to test the effectiveness of PPC, come to us, and we’ll help you reap all the best possible benefits it can bring to your New York city business.
What do PPC advertising services include?
When selecting the best advertising firm to manage your TikTok marketing campaigns, it’s best to find who is:
- Creative – Firms must have a creative mindset to create brief and captivating videos for TikTok that don’t look like ads.
- Versatile – They must have collaborated with businesses from various sectors, including yours.
- Proven track record – The agency must offer references and case studies to support its many years of experience with social media marketing campaigns.
At Rozee Digital, we can proudly say that we comply with these three characteristics that you should look for in a trusted TikTok marketing agency. Thanks to our creative skills and mindset, we have helped several clients grow their brands on TikTok.
